Digestive enzymes, first recognized for their benefits decades ago, are gaining new-found market presence as research reveals how closely digestive health is linked with overall health.

“Consumers are more aware than ever about their nutritional needs and what items need to be supplemented to feel 100 percent, and digestive enzymes fill the functional ingredient model,” said Bret Wyant of American Laboratories, Inc.

The digestive aids and enzymes sales category increased 23 percent in 2010. This trend is likely to continue in today’s economy as proactive consumers seek natural solutions to safeguard their health and well-being, according to Mark Anderson, PhD, director of Research and Development at Triarco Industries.

Possible Enzyme Deficiency?
An estimated 50 percent of all adults do not produce enough digestive enzymes. “The everyday stress of modern lifestyles, increases in fast-food consumption and processed food diets are just a few factors contributing to digestive distress. Issues can include bloating, malabsorption of proteins and other nutrients, fatigue, acid reflux and many other challenges that impact our quality of life, “ said Scott Ravech, CEO of Deerland Enzymes, Inc. *

As people age, they become more deficient in enzymes because enzyme stores in the body are gradually used up. This depletion starts around the age of 30. Enzyme deficiency may be a reason for a lack of energy and sense of well-being.

The body maintains its energy and well-being through digestion of nutrients in foods. The digestive process depends on enzymes to break down foods into their basic building blocks so the body can use them. Enzymes may be the most overlooked dietary component for greater energy.

To prevent enzyme depletion and improve digestion, many naturopathic physicians recommend a plant enzyme supplement taken before meals. *

Excerpts from Nutrition Industry Executive, Oct. 2011

ULTRA DAILY ENZYMES Unlocks Nutrients Your Body Needs

Ultra Daily Enzymes is an advanced blend of 10 plant-based enzymes with more powerful digestive enzymes per capsule than most other enzyme products on the market. It is specifically targeted for difficult digestion and the breakdown of a broad range of foods and nutrients. Ultra Daily Enzymes also contains high-potency lactase to help digest lactose, commonly found in dairy products. *

November ALTRUM News Online Now

Building on the Foundation of Good Nutrition

ALTRUM Dealer Don Dawson, 64, of Tallahassee, Fla. believes the combination of nutrition, exercise and supplementation protects his health. He has taken ALTRUM Nutritional Supplements since their introduction. This summer, Dawson joined a group hike on the Appalachian Trail in Virginia. It was his first serious hike in 45 years.

The November issue of ALTRUM News brings you Dawson’s story of recovery and the fulfillment of a “bucket list” goal, as well as his personal nutrient supplementation program.

    Visit www.altrumonline.com to view the entire November issue of ALTRUM News

A.J.’s Prostate Formula Adds to Smart Wellness Plan for Men

The October issue of ALTRUM News discusses the nutrients in A.J.’s Prostate Formula for men and research findings of a prostate problem common to men. Inside, readers learn the potential for prostate problems as they age and how ingredients in the ALTRUM formula may help protect prostate function. *

Nutrients Fuel Your Body
Page three lists specific ALTRUM products that may benefit users with increased nutrient support. *

Visit www.altrumonline.com to view past issues of ALTRUM News.